When it comes to the places where we live, work, learn, and play, how they sound can be just as important as how they look in determining how we will feel about them.
Two Okanagan College students have launched an innovative new business to help the world sound a little better, one room at a time.
A common interest in recording technology led Alex Pfeifer and Josh Mulloy to the Audio Engineering & Music Production diploma program at Okanagan College from very different paths. Kelowna-born Pfeifer has a fascination with all things technical, while Mulloy, a musician who hails from Calgary, enrolled to better understand the intricacies of studio recording in the hope of amping up a career in the music industry.
The two young men quickly noticed their complementary skill sets came in handy in the studio and out in the field. While conducting an exercise in acoustic analysis (studying how the design and arrangement of a space affect the overall sound experience) a bold idea began to take shape.
“We instantly knew this was something we were passionate about, and brought two very different perspectives to,” says Mulloy. “We looked at each other and said: ‘How can we make a career out of this?’”
They set about founding their own company, first reaching out to the valley’s business owners for feedback.
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